HELIX Live Event Spot
MOTION DESIGN
Helix is a live DJ event/party for eccentric and curation-focused DJs that embraces and showcases the rising of hyperpop and electronic music. The brief was to create a short promo spot to show the event’s bill and where it is happening.
The client wanted to make sure the spot promotes the specific visuals of hyperpop, which focuses on clean renders, basic and primitive shapes, and negative space. I have ended up using a spring primitive element in Cinema4D and did simple animations and renders within a white background, and relied on showcasing the eccentric hyperactiveness through motion design.
